Site-Hype

Is Facebooks like button basic SEO?

admin — Sat, 22 May 2010 12:13:24 +0000

When Facebook introduced the Like button they changed the way sites interacts with Facebook once again, and in a very positive way.

The “Like” feature is becoming an important part of every sites SEO infrastructure and with the comes off course pages on facebook that needs to be updated and kept fresh.

The light-weight like button is LIKEely(sorry:-) much easier for users to click than the traditional “becoming a fan”.

It is easy to see the monetizing value for Facebook on this feature and it will be interesting to see how the facebook ad system is affected by this move and what Google will do to counterstrike.

I wonder when we pass the line and say that having “Like” button is a must and part of fundamental basic SEO?

Being big fan of all that is mobile(Sweden and Stockholm is very much Ericsson country) I followed Googles I/O conference closely and I am glad that the Apple VS Google war is heating up. I think we will soon see the mobile world affecting the way we think about SEO on the web. More on this later, I just need to think and analyse a bit more.

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Is Facebooks like button basic SEO?

Are you using your FunSEO project page?

admin — Thu, 13 May 2010 12:30:02 +0000

For those of you that are running our FunSEO concept I want to inform you that we are now open for feature requests on the project page. Anything you are missing is an opportunity to improve the Project site.

On the project page you find all the information you entered in the software in one place. All the Petal pages you have and when they were latest updated. You also get included some good resources and we are constantly adding to the page.

Don’t through it away or forget about it. This is a structured way of getting you to the top. Take the time now to visit your FunSEO project page and bookmark it.

First time visitors
If you are new to this site, you find the FunSEO software under free stuff on the top menu or you can go directly to the download page from here.

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Are you using your FunSEO project page?

Twitter in 60 seconds – Twitter Fact Sheet

admin — Sun, 25 Apr 2010 21:23:31 +0000

Spring reaches Stockholm as well, finally! This weekend has been all about being outdoors, playing with my daughter, walking the dog and enjoying the warmth of the sun. This has been the longest winter in a very long time and the massive piles of snow are still not gone even though the sun is working on that right now.

It is funny to watch how my fellow Swedes brightens up as the snow melts away. During winter it is almost like the population is reduced by 50%, I met very few people during my dog walking this winter. But now, when the warmth has returned the people return as well and I see smiling, lightly dressed people everywhere I go.
I don’t know if you have had a hard winter, I hope not, but I will try to give you something to smile just to be sure. You have the new and improved Twitter Fact Sheet within reach, just click the link at the bottom.

The fact sheet is focused on getting you up to full speed with Twitter dealing with information like:

Why use the # and what is #followfriday?
Do you know how your twitter statistics look?
2 best mobile and desktop twitter tools

As always the Twitter fact sheet is compiled into only two pages for easy printing and reading.
You are always welcome to ask questions, bring feedback and suggestion or simply reuse spread this fact sheet to people you think need it.

Download the Twitter Fact Sheet now

Post from: Site-Hype

Twitter in 60 seconds – Twitter Fact Sheet

Facebook LIKING its friendfeed features-Now at a site near you

admin — Fri, 23 Apr 2010 15:34:47 +0000

On the 3rd f8 conference the friendfeed feature of liking is introduced full out at the same time as the Fan concept is removed from facebook.
Fan becomes Like
Facebook says that the wording of “Like” has less resistance to users since it is more light-weight than becoming a fan of a topic, page or thing. I agree on this and the high usage of Like for Status and images I see among my friends is a good indication that this a smart move.

But this is not all, at the same time, Facebook is launchin a series of “social plugins. The plugins open up for better facebook integration on external sites. For starters Facebook has partnered up with a few sites to enable Like buttons and Recommend buttons. This is part of the extension to the facebook platform that has been talked about for a while and is creating ripples all over the Internet at the moment.

Below is a list that I found on Facebook FAQ. Most likely this list of partners will expand over the coming months.
NYTimes.com
IMDb.com
CNN.com
TIME.com
LIFE.com
Fandango
NHL.com
USA Networks
Levis.com
Univision
ABC.com

It is easy to see the monetizing value for Facebook on this feature and it will be interesting to see how the facebook users will react to this move into the realm of social bookmarking.

Liking examples
Examples that facebook mentions is clicking the liking button on a pair of Levis jeans or liking a move on IMDB. You always have the option to unlike stuff you have added but frankly, who does this.

Here are some more resources on the new Facebook liking feature.
Facebook images of example sites

The Viral loop concept is an exellent description of the oppertunities

Post from: Site-Hype

Facebook LIKING its friendfeed features-Now at a site near you

Laura Roeder is an inspiration #LKR

admin — Fri, 09 Apr 2010 21:22:44 +0000

I Just had a nerdy and fun Friday night!

Listening into How Laura Roeder made her way to her current position with a well known brand in Social media Marketing is better than the Friday movie. Her sharing the reality of her story is quite thrilling and you can clearly see that consistency pays of.

Her facts from the webinar in short:

*Be personal

*Twitter works(36% of her traffic)

*Consistent and use your calendar for planning

*Be around driven people and listen to them

*Create great content

*Get the RIGHT persons on your list

*Use the FREE tools like, twitter, blogs, facebook, email and your brain

*Ask for action from your followers

*She had 20 000 visits and made six figures during 2009

Laura is full of energy and she is an inspiration to anyone who wants to wants to make money online. Have a look at her blog and please do sign up to her newsletter.

Great work and thank you Laura!

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Laura Roeder is an inspiration #LKR

Do seo with Funseo

admin — Sun, 04 Apr 2010 21:30:13 +0000

Have you tried it?

I am using our own Funseo product now for a promoting a product and I am finding it extremely easy to use. You might not be as weird as me but for some reason the SEO work I put in is making more sense, I am getting more done and is more fun when I see it grow on the Funseo Project page.

Me and Fredrik are both enjoying the nice and sunny Easter weather here in Sweden at the moment and the gets my mind to wander away, and usually into stuff I enjoy. This afternoon, believe it or not, it wandered on the roadmap of the Funseo project page. this is proof enough that we are onto something big. We want to make it fun to do seo.

Here is what I would like it to do in the future.

Put graphs on the page to see what activity has been put in at what time. This way you can study your own patterns and improve your efficiency.
Suggestions on what to do next directly on the project page
A natural upgrade of the project page into the Social Traffic Tool

If you have other ideas and features that you think would add value please let me know.

Did I mention that it is a free software wizard?

Happy Easter!

Post from: Site-Hype

Do seo with Funseo

Twitter goes Google with new homepage

Robert Lönn — Tue, 30 Mar 2010 21:25:04 +0000

Finally!

Twitter is claiming the value of www.twitter.com by making better use of the page for users not logged in. They have recently changed the screen to be more dynamically updated. It features things like Top Tweets, Trending topics and a section of Top sources(named See who’s here).

I think by taking this step Twitter does what every decent seo knowledgeable person would tell them to do and that is to reuse the best content they have. The side effect of this is that all of a sudden there is a tweet value or tweet currency if you will decided by a secret algorithm that only Twitter knows(does this sound familiar to you?)

So here is a SEO challenge for April:
Break the algorithm of getting on the front page of Twitter.

Post from: Site-Hype

Twitter goes Google with new homepage

FunSEO is born

Robert Lönn — Tue, 16 Mar 2010 22:58:01 +0000

Have you done all the SEO needed on your site?

Getting all the fundamentals of SEO right is important and often neglected by Internet business owners and affiliate marketers. It might be out of lack of structure, time or knowledge. We have taken the time to solve this problem once and for all.

“The FunSEO wizard guides the web site owner through a series of steps to make her site look more attractive to search engines.”

A great start
When you follow through and finish the guide you receive your own personal FunSEO project page as a helping hand to continue the great start.

Your second lifeline comes in the form of daily tasks to complete. Each task is small but pushes you in the right direction and builds your knowledge.

Magic?
There is nothing revolutionary about the FunSEO wizard and this is the beautiful thing, everybody understands it and anyone can use it. It is aimed at beginners but fit perfectly for unstructured third timers as well.

Why?
We strongly believe by helping beginners getting to the stage where they are no longer beginners is the best way to build partnerships for the future.

We depend on your success for you to come back for more

The tool is free to download, run and use and you will have finished all the work in 60 minutes so there is no excuse not to grab this opportunity. It will mean a lot for your business.

Download FunSEO here and have fun

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FunSEO is born

3 things that happen with Google Buzz

Robert Lönn — Wed, 10 Feb 2010 23:17:34 +0000

In February Google launched Google buzz. This is an attempt on taking a bite of the Social Media cake that is worth a lot if you use eyeballs as currency. Knowing Google they will succeed and they have been on the outside of Social Media Marketing despite their success in other online marketing.

With one liners like:
1.Publish your ideas to the world or just to your closest friends.
2.Import your stuff from Twitter, Picasa, Flickr, and Google Reader.
3.New posts and comments pop in as they happen. No refresh required.
4.Buzz recommends interesting posts and weeds out ones you’re likely to skip.
5.Android

and millions of users in different communities already, Google Buzz will affect the way messages move across cyberspace.

What do think?

A:Will the Search Engine ResultPage(SERP) be affected?

B:Will there be a Banner ad business for Buzz?

C:Will it be the breakthrough of mobile advertisement and Location based ads?

Spill your mind and still my mind…………I will elaborate on these questions in the next post…..

Post from: Site-Hype

3 things that happen with Google Buzz

The Evil Social Media Marketing

admin — Thu, 28 Jan 2010 22:11:10 +0000

Are you and I evil forces out to destroy and pollute the nice and friendly social networks aiming to help people connect in a better way?

Off course not! I claim the opposite and I explain why here.

Yes, there are ways of being annoying via social media but that goes for all communication in all marketing channels, I would say. It all depends on the message and who is listening.

I always interpret a message via my needs, interests and wants and so does everybody else.

During my hunt for a new sofa on IKEA I had a very clear experience about difference in interpretation. Hungry and longing for a big plate of Swedish meatballs, I smiled all the way to the restaurant after hearing that meatballs is one of the specialties at IKEA. The vegetarian in front of me simply muttered in a bitter tone, I could not even hear what he said. I have nothing against vegetarians, I wish I had the strength to be one my self but my point is about communication.

Communication, transferring of information between people is a major part of our success as a specie. Social networks is simply the latest step on the road of human communication. Earlier steps are Print, radio, Telephone , TV and email. Someone, a person or a group, have a message they want others to hear.

Social Media Marketing is a more naked and honest channel, than banners or a TV-commercials and this is why Social Media Marketing is very powerful. Reaching the right people, the potential customers and influence them by listening and helping. Communicating the right information to the right people. It is hard and not free, since it take time and skills. Done correctly, Social Media Marketing help the people in the social networks by filling a need or fulfilling a want.

I found a great sofa, IKEA is fantastic, that later on turned out to be too big for my living room. Need a bigger apartment:-)

I loved the meatballs.

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The Evil Social Media Marketing