With one liners like:
1.Publish your ideas to the world or just to your closest friends.
2.Import your stuff from Twitter, Picasa, Flickr, and Google Reader.
3.New posts and comments pop in as they happen. No refresh required.
4.Buzz recommends interesting posts and weeds out ones you’re likely to skip.
5.Android

and millions of users in different communities already, Google Buzz will affect the way messages move across cyberspace.

What do think?

A:Will the Search Engine ResultPage(SERP) be affected?

B:Will there be a Banner ad business for Buzz?

C:Will it be the breakthrough of mobile advertisement and Location based ads?

Spill your mind and still my mind…………I will elaborate on these questions in the next post…..

Post from: Site-Hype

3 things that happen with Google Buzz

I am a big fan of “Trends for next year” lists so I have gathered some of the ones I think is worth reading.

• Six Social Media Trends for 2010 by David Armano
• 10 Ways Social Media Will Change In 2010 by Ravit Lichtenberg
• My Predictions for Social Media Marketing in 2010 by Dan Zarrella
• Internet Marketing and Social Media 2010 Predictions by Michelle MacPhearson

Please don’t miss out on the 30DC(Michelle MacPhearson, Lynn Terry, Paul Colligan, Ed Dale) additional predictions for 2010 at the bottom of Michelle MacPhearsons page.

I am not going to predict the future for a whole year ahead(unless someone ask me to) but I will leave 2009 stating this.

In 2010, Internet will be bigger at the same time as competition for traffic will be fiercer. Our target for 2010 is to continue getting traffic for our community members with clever tools like socialtraffictool

Happy new year!
Robert Lönn

Post from: Site-Hype

Trends for 2010

Nokia acquires Dopplr

If you are a traveler and a social media addict, you want to check out Dopplr.com.

This service is a huge collection of recommendations, images and places that members add and consume. Just for fun enter the Dopplr web site and see what Dopplr users are saying about your hometown?

Quoting the press realese

“Espoo, Finland – Nokia and Dopplr announced today that Nokia has acquired Dopplr Oy, a privately-held mobile service provider for international travelers. Dopplr has a team of seven people with offices in London and Helsinki. The Dopplr team brings to Nokia’s Services unit unique know-how in creating internet-based communities and showing their journeys, experiences and tastes collectively on the web.”

Nokia versus the world

Nokia is still a player to be reckoned with and they have always been very creative and thinking out of the box. Just because they have not successfully met the threat from Iphone or Android does not mean they are not trying.

To us without an iphone, we are very much liking Nokias social media focus and hope that it will bring lots of cool features tightly integrated into the Nokia mobiles.

The possibilities for more web site traffic?

This opens up even more for using social media as a locale marketing tool. It does matter putting in the extra effort for that cool Stockholm cafe using great images and descriptive comments AND making sure people VOTE for that place using Dopplr.

Related articles by Zemanta

• Say it: “OVI” (everyjoe.com)
• Geology app puts mountains of info in the palm of your hand (tuaw.com)
• TomTom for iPhone Review (mrgadget.com.au)

Post from: Site-Hype

Nokia going for mobile social atlas – buying Dopplr

Twitterish by Mixx

Twitter must be doing something right as other social media sites just storm in and add something Twitterish to their site. Not long ago Facebook bought Friendfeed to arm themselfs with microblog capabilities and now Mixx launches Tweetmixx.

According to the Mixx team this is what Tweetmixx bring to the table:
”
A better way to search across twitter for content that is of most interest to you. No need to follow 10,000 people in hopes of finding the best content about the Beatles. Just enter “Beatles” in as an interest and we’ll find the best content being shared!

In short, Tweetmixx turns Twitter into a content recommendation site, even if you don’t follow anyone.”

This initiative are attempting to control the Twitter whirl wind, but is that really possible and is this the way to do it?

You tell me, in the comments

I really like the idea and I have had a positive experience so far.

Even if I can get this done using tweetdeck or other tools.

I will absolutely keep logging in to follow what this new site has to offer me.

Please comment and let us know your thoughts.

Related articles by Zemanta

• How Social Media Does Hostile Takeovers: Facebook vs. Twitter (socialmediatoday.com)
• TweetMixx: A Better Way to Track Twitter Trends and Topics (mashable.com)

Post from: Site-Hype

Twitter + Mixx = tweetmixx, the trend is clear

The new iphone launch

The broad launch of the new iphone in Sweden has been a great success in Sweden, the land of Ericsson. Three out of the four big operators are competing for sales and the customers are waiting in line to spend their money. The iphone is at the top in all mobile charts now.

I am really curios what impact this will have on the Mobile Social networks in Sweden. In particular it will be interesting following how location based services like Foursquare, Brightkite and Google Latitude will do in Stockholm, Gothenburg and Malmo.

It might be none of these players making it on their own,  but rather a partnership, of any kind with the already successful social networks on the Internet today like facebook, Linkedinn or why not, Stumbleupon?

LBM in Sweden

There has been talks about LBM (Location based Marketing) in Sweden for over 10 years without real progress. I believe that a true success in this field will come next summer when the iphone release has turned the arena in side out.

This is a very important area to follow, so stay tuned.

Related articles by Zemanta

• Google Latitude on iPhone (ubergizmo.com)
• You: Foursquare: Why It May Be the Next Twitter (mashable.com)

Post from: Site-Hype

iphone success brings LBM via Social sites

Social Media marketing spending will continue to increase according to Forrester’s new report and will in 2010 reach a level of $935 million. Even more optimistic is EMarketer, predicting annual spending in social media advertising to reach $1.3 Billion.

To me these numbers are not interesting at all, they don’t tell me much about my business and I am certain that is the case for many internet entrepreneurs and there is no point in looking at the 5 year forecast since that is a too long time to forecast.

Looking at the positive trend however is the real candy in these reports. It shows that Social media has reached a maturity and is a serious and important element in any marketing strategy for any company.

Most traditional marketing companies are still in the phase of learning how to leverage this new way of reaching people so if you are a fast learner with a mind for social media you have a golden opportunity to have a Klondike experience in the 2-3 upcoming years.

Post from: Site-Hype

$935 million or $1300 million

Spotlights on the Social media as a marketing tool were lit by Forrester Research Inc. during their Marketing Forum this week in Orlando, Florida.

We know for sure that the dumb, broadcasting TV ads will loose ground due to technical improvements of the recording possibilities and I hope social media can gain percentage from that. It has great potential of being a lot more accurate than TV.

They predict a growth in social media spending from $716 million 2009 to more than $3.1 billion in 2014, and this is US alone. A statement like this is like an ad for social media marketing. Since Forrester predict these numbers, a well established and trusted forecasting company, it will have impact on marketers mindsets. Marketers who are in the business of spending money on getting customers attention and change customers mindsets.

Quote by Forrester Research Vice President and Research Director Christine Overby
“Marketers don’t need to start revolutions in order to innovate, they need to solve problems. For consumer-facing companies, that means tapping into consumers’ increasing expectation that they will participate with your brand; for B2B firms, it means leveraging the power of innovative customers who are increasingly engaging with their peers to solve their problems. Social technologies allow for accessible innovation where the risks and costs are not as high, but the return is significant.”

Post from: Site-Hype

Eyes on social media by Forrester